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In modern society, where supply exceeds demand, consumers are becoming more selective. This leads to the formation of groups of buyers with fundamentally different preferences. One example of such groups is vegetarians who refuse animal products for ethical reasons. At the moment, there is no service or application in Belarus that can meet the needs of this category of buyers. The study is devoted to the analysis and development of a mobile service for the delivery of vegetarian products that will best meet the needs and preferences of users. A special feature of the project is a self-consistent design solution that combines methods accepted in the mobile service development environment with innovative approaches and alternative ideas. Research methods include a comprehensive analysis of the market, audience and competitors, surveys, interviews, design metrics, design frameworks, as well as development and implementation of effective methods for aggregation and sale of goods
with subsequent testing of their performance. The result of the work is a prototype of a mobile application for the delivery of vegetarian products, ready for further development and launch on the market.
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Abramovich, N. A. Formation of Features and Visual Concept of Vegetarian Goods Delivery Service / N. A. Abramovich, I. C. Gurko, N. D. Nesterovich // Materials and Technologies. – 2024. – № 2 (14). – P. 51–60. – DOI 10.24412/2617-149X-2024-2-51-60.
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27.04.2024